Consulting Services
D. Gray Young Consulting provides a variety of services that add fuel to your sales and marketing initiatives. Our services include: structuring an strong RFP response or proposals, providing assistance with seeking, and a variety of training options for your employees.
- RFP (Request for Proposal) or Proposal Evaluation and Readiness: evaluation of single or cross-platform media opportunities, evaluating RFP responses and assistance with structuring a strong RFP response Developing advertising sponsorship proposals
- Insight into gaining sponsors
- Expertise on multicultural insights and advertising
- Executive coaching and leadership training and development
- On-site Formal Class Room Advertising Media 101 Training
- Training emerging leaders
- Advertising effectiveness, communications and digital content strategies
- Emerging managers and succession planning
- Solutions custom-tailored to suit your unique needs
- Check out our Professional Development tab to learn more about Coaching for Seasoned Executives and Emerging Leaders
Today’s media landscape is extremely dynamic with subtle as well as major changes occurring too frequently to keep track.
Please look at the website and you’ll see marketer, Providing. Marketing If you are a media company, content producer, content marketer or event marketer providing marketing opportunities on any platform, we can help you improve the effectiveness of your sales presentation so that you are client ready.
We have developed a comprehensive strategy that improves the effectiveness of an advertising sales presentation and is also proven to deliver measurable results.
On-site training for your advertising sales and marketing teams including:
- Media math
- The role of media in the marketing mix
- Foundations of strategic communications planning
- Analyzing and responding to RFP’s
- How to navigate agency and client labyrinths
- Media insights
- How media properties are evaluated
- How to evaluate client needs
- Presentation development and rehearsal
- Team building exercises
Our team of experienced, results-focused media consultants and coaches has the skills, experience, and resources to help multicultural media companies, as well as individual marketers, redesign their marketing practices and adopt a newer, more effective client-ready approach that delivers them their desired results. Whether you’re an advertising agency, Media Company, a recognized content marketer, or an individual just starting in the media industry, DGY Consulting can help you find success in this high competitive industry and build your own distinct identity.
We customize our services and training offerings to meet your company’s very specific and unique needs.
- Training for multiple sales teams
- Intergenerational work style conflicts
- Emerging managers and succession planning
- Solutions custom-tailored to suit your unique needs
- Sales teams for different media platforms
- Advertising effectiveness, communications and digital content strategies
- Insight into gaining sponsors
Don’t have time for all of what we offer? Just need someone to bounce ideas or strategies off of? Well, we can do that too.
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